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Graphic kitchen
since 2014
Azanti Collective
Challenges
With the client aiming to create a purpose-driven brand that resonates with customers beyond conventional alcohol-free labels, we eagerly seized the opportunity to collaborate and become a force for good. The owners aspired to redefine zero-alcohol alternatives by creating a premium beverage that unites people across all walks of life, regardless of religion or health needs.
Solution
Working closely with the client, we developed a personal brand that embodies their purposeful, health-conscious culture. We helped them attract their target audience through a focused strategy and playbook, appealing to those seeking a top-tier drinking experience while keeping peace of mind. To make the owners dream a reality, we designed striking packaging that was a magnet for people looking to transcend the constraints of standard non-alcoholic drinks. Following Azanti's successful debut, we assisted in launching two prominent new products that remain increasingly popular with their ever-growing customer base.
Visual Hierarchy
Visual hierarchy is the principle of arranging elements to show their order of importance. information easily. By laying out elements logically designers working process by wireframing.
Components
From textile design to murals, editorial illustrations and book covers, her style is recognized by her simple and perfectly arranged shapes as well as her rich and vibrant color palette.
